Unpicking the myths and misconceptions around user research
We're unpicking some of the common misconceptions and myths associated with qualitative user research.
Read moreWe have a lot to say – and we love to share it with the world. A collection of thoughts and actionable advice from our team of over 200 global digital experts.
We're unpicking some of the common misconceptions and myths associated with qualitative user research.
Read moreHow can retailers build and maintain customer loyalty in the age of rapid delivery models?
Read moreOur Product Associate, Alex shares what he learnt from completing PMHQ's Product Management course.
Read moreOur Product Manager Maria explores common misconceptions about the product role – and shares what it truly entails.
Read moreTo celebrate International Women’s Day, we sat down with some of our Somo-ers to discuss this year's theme #breakthebias.
Read moreOur VP Product, Ben Magnus outlines the parallels between building a digital product and implementing agile at scale.
Read moreWe visited two new cashier-less stores, Aldi and Muji, to see if they've mastered providing an efficient digital experience.
Read moreMeet Naty, Somo's People Experience Manager. She's answering our questions about life at Somo and what her superpower would be.
Read moreWe're pleased to share the news that Somo has been acquired by global digital powerhouse, CI&T!
Read moreWe're excited to share that Somo will be joining the CI&T family, a global digital specialist with digital products at their heart
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